000 00480nam a2200169Ia 4500
003 OSt
005 20231215104851.0
008 170101s2012 xx 000 0 und d
020 _a9780749465704
082 _a658.8343
_bMAR
100 _aMartinez, Pepe
245 0 _aThe consumer mind :
_bbrand perception and the implication for marketers /
_c Pepe Martinez.
260 _aLondon
_bKogan Page
_c2012
300 _axviii, 178 p.
490 _aMillward Brown
942 _2ddc
_cBK
999 _c63682
_d63682