000 00363nam a2200145Ia 4500
008 170101s2008 xx 000 0 und d
020 _a9781422126011
082 _a658.8 LEV
100 _aLevitt, Theodore
245 0 _aMarketing Myopia
260 _aBoston
_bHarvard Business Review
_c2008
300 _av, 90 p.
490 _aH B R Classic
942 _2ddc
_cBK
999 _c86182
_d86182