000 00465nam a2200181Ia 4500
003 OSt
005 20230223115442.0
008 170101s2011 xx 000 0 und d
020 _a9780415553469
082 _a658.8
_bLAN
100 _aLancaster, Geoff
245 0 _aEssentials of Marketing Management
260 _aOxon
_bRoutledge
_c2011
300 _axxv, 524 p.
_c25 cm.
650 _2Marketing--Management
700 _aGeoff Lancaster
942 _2ddc
_cBK
999 _c69232
_d69232