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Strategic Management of Information Systems

by Pearlson, Keri E.

Series: International Student VersionEdition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons 2009Availability: Items available for loan: Indian Institute of Corporate Affairs Library (1) Call number: 658.4038 PEA.

Marketing 4.0: Moving from Traditional to Digital

by Kotler, Philip.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, New Jersey: John Wiley & Sons, 2018Availability: Items available for loan: Indian Institute of Corporate Affairs Library (1) Call number: 658.8 KOT.

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